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Hi, I’m Tobias an Innovation & Growth Strategy Leader based in London
A seasoned leader with a 10-year track record of guiding decision-makers in creating new digital products, ventures, and business models that drive growth across various industries.
My expertise spans consumer research, concept development, customer experience, and strategy, enabling me to lead the entire strategic design process and turn insights into validated growth opportunities.
With experience in corporate, agency, start-up, and consulting environments, I excel at guiding multidisciplinary teams through both high-level strategic thinking and practical execution to deliver high-quality outcomes that mean business.
Throughout my career, I’ve held senior roles at leading innovation and design firms like frog and Fahrenheit-212 (now part of Capgemini Invent) and have advised startup and scale-up founders on growth. Born and raised in Germany, I also led business innovation initiatives for the board of a DAX 30 company, while earning international creative awards for my work.
I’ve spoken on topics like business model disruption, digital innovation through emerging technologies, and sustainable growth, delivering keynotes in Mexico City
for luxury hotel CEOs, publishing in DesignMind, and hosting the podcast Quantensprung.
I’ve also presented at the 48forward Festival, attracting over 1,000 attendees, and led a masterclass at Jung von Matt’s Strategy Summit on navigating the evolving media landscape. I hold a B.A. in Media Management and an M.A. in Marketing and Communication Management. Outside of work, I’m an avid painter, passionate cook, and film enthusiast.
Skills
Research
Commercial Research & Opportunity Sizing
Customer Segmentation & Persona Development
Evaluative Research
Experimentation & In-Market Testing
Innovation Immersions
Journey Mapping
Qualitative & Quantitative Research
Strategic Foresight
Innovation
Business Model Innovation
Innovation & Creative Culture Development
Product, Service & Experience Development
Rapid Prototyping
Value Proposition Development
Venture & Innovation Lab Development
Vision & Strategic North Star Definition
Workshop Creation & Facilitation
Strategy
Brand Strategy, Purpose, Positioning & Identity
Customer Experience Strategy
Go-To-Market Strategy
Growth & Innovation Strategy
Monetization Strategy
Opportunity Identification & Assessment
Prioritization & Roadmap Development
Leadership
Intra-Disciplinary Team Leadership
Mentoring, Coaching & Training
New Business & Account Development
Project Management
Project Scoping & SOW Development
Stakeholder Management & Relationship Building
Strategic Offer Development
Thought Leadership & Speaking Engagements
1:1 Founder Coaching
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